Thursday, July 20, 2017

Planet Fitness Expands to Panama. Country's first Judgement Free Zone to Open in Santa Maria

Planet Fitness Expands to Panama. Country's first Judgement Free Zone to Open in Santa Maria

Planet Fitness, Inc. (NYSE: PLNT), one of the largest and fastest-growing franchisors and operators of fitness centers in the U.S., today announced the upcoming opening of its first club in Panama. The country's first Judgement Free Zone® in Santa Maria is expected to officially open this fall with a second location opening in Centennial by the end of 2017.

Planet Fitness, founded in 1992, is known for the combination of its high-quality fitness experience, affordable prices, and hassle-free, non-intimidating environment known as the Judgement Free Zone. Today, Planet Fitness has over 10 million members and more than 1,300 locations system-wide in 48 states, the District of Columbia, Puerto Rico, Canada and the Dominican Republic. Each location features the brand's iconic "Lunk Alarm" – a purple and yellow siren on the wall used as a light-hearted reminder that grunting, dropping weights or judging others is not permitted. As a member appreciation gesture, Planet Fitness also provides free pizza on the first Monday of every month and free bagels on the second Tuesday of every month while supplies last – a reminder that it's okay to treat yourself every once in a while after a good workout.

"As we continue to expand our brand internationally, we are excited to enter Panama and bring Planet Fitness' non-intimidating, high-quality, and affordable fitness experience to the Costa del Este community," said Chris Rondeau, chief executive officer of Planet Fitness.

The club will feature brand-name cardio and strength equipment, circuit training, fully-equipped locker rooms with day lockers and showers, numerous flat screen televisions and free small group fitness instruction by certified trainers. PF Black Card® members will have the ability to bring a guest at no additional charge and have access to HydroMassage® recliners, massage chairs, and much more. A 30-year fitness industry veteran and Planet Fitness franchisee for 13 years, Dave Leon, is the owner and operator of the Santa Maria and Centennial locations.

"I could not be more excited to open Panama's first Planet Fitness location in Santa Maria," said Dave Leon. "I am confident that people will love everything we have to offer, and we look forward to being a part of the local community."

About Planet Fitness


Founded in 1992 in Dover, N.H., Planet Fitness is one of the largest and fastest-growing franchisors and operators of fitness centers in the United States by number of members and locations. As of March 31, 2017, Planet Fitness had approximately 10 million members and 1,367 stores in 48 states, the District of Columbia, Puerto Rico, Canada and the Dominican Republic. The Company's mission is to enhance people's lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment, which we call the Judgement Free Zone®. More than 95% of Planet Fitness stores are owned and operated by independent business men and women.

Panama Business News - misancosa@gmail.com

Tuesday, July 4, 2017

JCDecaux Top Media wins the exclusive advertising concession for Tocumen International Airport in Panama

JCDecaux Top Media wins the exclusive advertising concession for Tocumen International Airport in Panama

(Panama Business News). JCDecaux S.A. (Euronext Paris:DEC), the number one outdoor advertising company worldwide, announces that its subsidiary JCDecaux Top Media has won the exclusive advertising contract for the Tocumen International Airport in Panama City, following a competitive tender.

Aeropuerto Internacional de Tocumen S.A. (AITSA) chose to put its confidence in JCDecaux and Top Media, who signed a merger agreement last 23rd of december, to be responsible, as of 1stAugust 2017, for installing, managing and marketing the advertising displays (interior, exterior, hallways and approach roads) for Terminal 1 and the upcoming Terminal 2, which is currently under construction and will open in 2018.

Combining JCDecaux's expertise as the number one airport advertising company worldwide with that of Aerotop, Top Media's subsidiary currently the advertising concession holder at Tocumen International Airport, the joint venture JCDecaux Top Media will offer advertisers a brand new media opportunity. A solution focused on digital, innovation, high-impact formats and serving passengers, while also supporting AITSA's development in order to bring its commercial ambitions to fruition.

The major hub for Panamanian airline Copa Airlines, Tocumen International Airport is the busiest airport in Central America, with 14.7 million passengers in 2016, and is one of the main transit airports for America and the Caribbean, with 70% of its passengers taking connecting flights. Serving 83 destinations in 29 countries across the Americas and in Europe, the airport will handle 26 million passengers and be able to accommodate the A-380 once Terminal 2 is operational.

This new contract affords JCDecaux the opportunity to add a fourth airport from the Latin American top 10 to its portfolio, after having also won bids for advertising contracts at Lima (Peru), Rio de Janeiro and Brasilia (Brazil) international airports within the last two years. It will also strengthen its unrivalled global presence in 222 airports across 37 countries, including 12 of the world's top 20.

With this unique network in mind, and in order to offer advertisers and their agencies increasingly contextual and targeted premium opportunities that connect the different environments of airports, urban transit and cities across the world, the Group recently conducted an unprecedented analysis of airport advertising effectiveness. Released on 27 October 2016, "Global Shopper Connections2" is an international study that investigates the shopping habits, brand preferences and motivations of upscale global shoppers when travelling
abroad.

Franklin Carrillo, Vice President Marketing of AITSA, said: "We are very pleased to benefit from the expertise of JCDecaux Top Media for the setup of an innovative and modern media solution at Tocumen, which will enhance our passengers' experience and position us at the forefront of commercial strategy among international airports. Our ambitions are fully in line with the new operator's and we are confident in its ability to accompany the rapid growth of this major travel hub of the Americas."


Jean-Charles Decaux, co-CEO of JCDecaux, said: "We are extremely proud to have won the exclusive concession for Panama's international airport, which is a hub for the Latin American region and has high ambitions in terms of growth and modernisation. We are excited to be able to provide AITSA with the expertise, operational excellence, knowledge of the market and sales strength of JCDecaux and Top Media within JCDecaux Top Media, in order to offer innovative, premium advertising solutions that will benefit passengers as much as the advertisers and their brands. By winning this bid, JCDecaux has once again shown its ability to join forces with the world's most ambitious airports, seize the opportunities for organic growth and consolidate the outdoor advertising sector in Latin America."

Panama Business News - misancosa@gmail.com

Monday, July 3, 2017

MPC Capital expands its renewable energy business with a new office in Panama

MPC Capital expands its renewable energy business with a new office in Panama

(Panama Business News). MPC Capital AG, a global investment manager for real assets, has today announced the launch of MPC Renewables Panama S.A., based in Panama City, Panama.

MPC Renewables Panama will support the development, management and further expansion of the company’s renewable energies projects throughout Central America and the Caribbean, with Fernando Zuniga appointed as its Regional Director for Central America and the Caribbean.

Central America and the Caribbean is a key region for the growth of our renewable energies business” said Dr. Roman Rocke, Management Board Member, MPC Capital AG. “Having an office in Panama City, under the leadership of Fernando Zuñiga, who has extensive experience in the sector, are strategically important steps in serving our investors and business partners and in our global growth.”

Fernando Zuniga has over 9 years of experience in the renewable energies sector. He has held senior development roles in Ecosolar Inc. and Suntrace GmbH and was most recently Development Manager Latam at Solarcentury in Panama.

MPC Renewables Panama S.A., a 100 percent subsidiary of MPC Renewables Energies GmbH, will work closely with the global Renewable Energies team of MPC Capital in structuring, developing and managing renewables investment opportunities for institutional investors. Recent transactions include the 172 MW Ancora wind park project in Portugal, the 50 MWp Paradise Park PV plant in Jamaica, and the 54 MW Sainshand onshore wind park in Mongolia.


MPC Capital AG is an independent asset and investment manager for real asset investments. Together with its subsidiaries, the company develops and manages real asset investments and investment products for international institutional investors, family offices and professional investors. The company focuses on the asset categories Real Estate, Shipping and Infrastructure. MPC Capital AG has been quoted on the stock exchange since 2000 and has around 250 employees group-wide.

Panama Business News -  misancosa@gmail.com